Hollow Pine Brewing, Westby See what's on tap

Get your own mug on the wall

Your own numbered stoneware mug, thrown by a potter in Viroqua and kept on the wall behind the bar. $1 off every pour in it, $2 off crowlers, and first taste of every new beer.

Reserve my mugDoes it pay off?

Two people at the bar behind a row of full beer glasses on round coasters

Two clubs, one wall

Both last a year from the day you pick up your mug. Pay at the bar; nothing is charged online.

  • Mug Club

    $60 a year

    • Your own numbered 20 oz stoneware mug, on the wall when you're not using it
    • $1 off every pour in your mug
    • $2 off every crowler to go
    • Members' night on the last Wednesday of the month, with a first taste of the next release
    Choose the Mug Club

  • Cellar Club

    $195 a year

    • Everything in the Mug Club
    • Two bottles of each of our four barrel-aged releases: 8 bottles, $22 each at the bar
    • Bottles held for you, so you never miss a release
    • A seat at the cellar tasting in February
    Choose the Cellar Club

Does it pay off for you?

Be honest about how often you come in. This is the same math we'd do for you at the bar.

The Mug Club pays for itself at about five pours a month. The Cellar Club's bottles alone are worth $176, so it pays off with only a couple of pours a month.

Which club
6
1

$96 back a year

At 6 pours and 1 crowler a month, the Mug Club gives you back about $96 a year. It costs $60, so it pays for itself with $36 to spare.

Reserve your mug

Mugs are thrown in batches of twenty, so yours takes about four weeks. We'll email you when it's out of the kiln, and you pay at the bar when you pick it up.

Preview of the stamp on your mug. Every mug is a little different; that's the point.

Only to tell you your mug is ready.

Which club

Up to 14 letters. Leave it blank and the mug just gets your number.

14 letters left

This demo does not send messages. Nothing is charged online; on a real site you'd pay at the bar.

Beer Club questions

Can I give a membership as a gift?

Yes. Reserve it in their name, and they pick up the mug and pay, or you pay at the bar and we'll give you a card to hand over.

Can I take my mug home?

It lives on the wall while you're a member. When you stop renewing, it's yours to take home.

Does the $1 off work without the mug?

The discount is for pours in your mug, so it does need to come down off the wall. Crowler discounts work any time; just give the bartender your number.

What if the wall is full?

The wall holds 150 mugs. When it's full, we start a waiting list and email you as soon as a hook opens up.

See what you'd fill it with

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On tapFourteen beers and a house root beer EventsTrivia, live music and food trucks VisitHours, parking, kids and dogs Beer ClubYour own mug on the wall